HIP2024 | 21Feb | SUMMIT HOTEL TRENDS | Reimagining Leisure.
WOW Experiences Thanks to Leadership and Transformation
Once again, we are accompanying HIP Horeca Professional Expo in its new edition.
In this event, we will reimagine the HORECA and Leisure sectors, inspired by the main leaders in the hospitality, gastronomy, and MICE destinations sectors.
We have organized a summit featuring a selection of WOW projects that stand out for their creativity, innovation, and excellence in the entire customer experience:
Date: February 21
Time: from 10:30 AM to 2:00 PM
Venue: The Forum by Mapfre
10.30 to 11.30h WOW Hospitality
Participants:
- Alfonso Pérez Liñán, Corporate Sales and Marketing Senior Director at Only You Hotels
- Janine Rauen, Sales & Marketing Director at Puro Group
- Fernando Rodríguez, Managing Director & Founder Partner at SmartRental Group
Moderator:
- Toni Mascaró, CEO of eMascaró
11.30 to 12.00h
How to Create Unique Experiences Around a Cup of Coffee
Together with Nespresso Professional, we will discuss how we can create unique and distinctive experiences around a cup of coffee.
Participants:
- Damián Seijas, Nespresso Coffee Ambassador
- Raul Palomo, General Manager of UMusic Hotels
- Toño Pérez, three Michelin-starred chef (Atrio Restaurant)
Presenter:
- Toni Mascaró, CEO of eMascaró
12:00 PM to 12:45 PM WOW Gastronomy
In WOW Gastronomy, we will bring together representatives from establishments that are changing the paradigm of customer experience in the sector, focusing on creativity, innovation, and talent to go beyond service.
Participants:
- Oriol Castro, Owner Chef at Restaurante Disfrutar
- Angel Velasco, Manager at Torrons Vicens
- Martina Puigvert, Chef at Restaurant Les Cols
Moderator:
- Sira Puig, Director of Tourism of Sitges
12:45 PM to 1:15 PM The Success in Hospitality: What No One Tells Us
Merlin Gessen, Director of Neurofood, will deliver the conference “The Success in Hospitality: What No One Tells Us,” which will uncover the secrets that have transformed our understanding of the customer experience, based on one of today’s most powerful and innovative tools: applied neurogastronomy.
Keynote Speaker:
- Merlin Gessen, Director of Applied Neurogastronomy
Presenter:
- Toni Mascaró, CEO of eMascaró
In WOW MICE Destinations, we will bring together leading professionals, event organizers, and brands to learn firsthand how services have transformed after the pandemic and the emergence of disruptive technologies.
Participants:
- Aleix Pratdepadua, Director of Mirador Torre Glòries
- Sergi Sagàs, CIO of Hyperreal.io
- Aicard Guinovart, United Kingdom and Ireland Officer, America’s CUP / Agència Catalana de Turisme
- Juan Enrique Suarez del Real Tostado, Director of Tourism for the State of Nayarit, Mexico
Moderator:
- Dr. Enric Lopez C., Researcher-Lecturer at CETT UB
We will share success stories, discuss ideas, inspirations, and resources to reimagine and transform the world of Leisure into a more attractive sector for talent and entrepreneurship.
Be part of this conversation that is shaping the future of Leisure, where strategy, creativity, innovation, and talent come together in an exceptional customer experience.
Get your PREMIUM VIP PASS with a 50% discount: use code EE5C7
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